Privacy Policy

1. Information We Collect

When you interact with Aura Gold Craft — whether browsing our website, submitting an enquiry form, or placing an order — we may collect the following types of information:

1.1 Personal Information

• Full name and contact details (email address, phone number)
• Postal or delivery address (for order fulfilment)
• Payment information (processed securely via our payment gateway partners)
• WhatsApp number (only if you have provided explicit consent to receive marketing messages)

1.2 Usage Data

• IP address, browser type, device information, and operating system
• Pages visited, time spent on pages, and referral URLs
• Cookies and similar tracking technologies (see Section 4)

2. How We Use Your Information

Aura Gold Craft uses your personal information for the following purposes:

• To process and fulfil your jewellery orders and custom design requests
• To respond to your enquiries and provide customer support
• To send you order confirmations, updates, and delivery notifications
• To send marketing and promotional messages via email or WhatsApp, where you have given explicit consent
• To improve our website, services, and customer experience
• To comply with legal and regulatory obligations

3. Communication Consent & WhatsApp Marketing

Aura Gold Craft may contact you via WhatsApp, email, or SMS for marketing and promotional purposes only if you have explicitly opted in through our enquiry form or other consent mechanisms. Consent is entirely voluntary and can be withdrawn at any time by contacting us at hello@auragoldcraft.shop.

By checking the WhatsApp marketing consent box on our forms, you agree to receive promotional content including collection updates, offers, and jewellery care tips from Aura Gold Craft.

4. Cookies Policy

Our website uses cookies to enhance your browsing experience and analyse website traffic. Cookies are small text files stored on your device. We use:

• Essential Cookies: Required for basic website functionality
• Analytics Cookies: Used to understand how visitors use our site (e.g., Google Analytics)
• Marketing Cookies: Used to deliver relevant advertisements (only where consent is given)

You can control or disable cookies through your browser settings. Disabling cookies may affect the functionality of certain parts of our website.

5. Data Sharing & Third Parties

Aura Gold Craft does not sell, rent, or trade your personal information to third parties. We may share your data with trusted service providers who assist in operations such as:

• Payment processing and fraud prevention
• Order delivery and logistics
• Email and WhatsApp communication platforms
• Website analytics services

All third-party partners are required to handle your data in accordance with applicable data protection laws.

6. Data Security

We implement industry-standard security measures — including SSL encryption, secure servers, and access controls — to protect your personal information from unauthorised access, disclosure, or misuse. While we take all reasonable precautions, no method of transmission over the internet is 100% secure.

7. Data Retention

Aura Gold Craft retains your personal data only for as long as necessary to fulfil the purposes outlined in this policy, comply with legal obligations, or resolve disputes. Upon request, we will delete or anonymise your data within a reasonable timeframe.

8. Your Rights

Subject to applicable law, you have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate or incomplete data
• Request deletion of your personal data
• Withdraw consent for marketing communications at any time
• Lodge a complaint with the relevant data protection authority

9. Children's Privacy

Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal data from children. If you believe we have inadvertently collected such data, please contact us immediately.

10. Changes to This Policy

Aura Gold Craft reserves the right to update this Privacy Policy at any time. Changes will be posted on this page with an updated effective date. We encourage you to review this policy periodically.

11. Contact Us

For any questions or concerns regarding this Privacy Policy, please contact:

• Aura Gold Craft — Jewellers' Quarter, Mumbai, Maharashtra 400001, India
• Email: hello@auragoldcraft.shop
• Phone: +91 98765 43210